#TheNewNormal. The Hybrid Challenge to develop a Digital Szenography
Matthias Henkel, Chair ICOM MPR
We are living in uncertain times and we are dealing with buzzwords like: The New Normal, Digitalization, Transformation, Climate Change. We not only have to reimagine the museum definition – we have to reimagine our way of life. Therefore a new understanding sustainability is needed. That means: we need more than ever mental openness.
During my presentation, I will formulate 7 theses that will support us in meeting these requirements.
Traditional museums have taken centuries to develop authentic scenography. We should also take this aspect into account when developing a hybrid scenography:
- we should really break new ground
- we should not be afraid to make mistakes
- we should develop an own authentic design language for the boundlessness of digital space.
To put I all-in-one: THE HYBRID WORLD NEEDS A HYBRID SZENOGRAPHY.
#TheNewNormal
The Hybrid Challenge to develop a Digital Szenography[1]
Matthias Henkel, Chair ICOM MPR
We are living in uncertain times and we are dealing with buzzwords like: The New Normal, Digitalization, Transformation, Climate Change. We not only have to reimagine the museum definition – we have to reimagine our way of life. Therefore a new understanding sustainability is needed. That means: we need more than ever mental openness.
During my presentation, I will formulate 7 theses that will support us in meeting these requirements.
Traditional museums have taken centuries to develop authentic scenography. We should also take this aspect into account when developing a hybrid scenography:
- we should really break new ground
- we should not be afraid to make mistakes
- we should develop an own authentic design language for the boundlessness of digital space.
To put I all-in-one:
THE HYBRID WORLD NEEDS A HYBRID SZENOGRAPHY.
[1] The thoughts expressed here are based on the following article: https://www.kubi-online.de/artikel/shutdown-vs-kickoff-museen-neu-denken-zeitalter-covid-19 and on the interview: https://museospace.org/interview-matthias-henkel